ART140: Twitter, Picasso and the Social Experiment
Art means something unique to each of us, but the invitation to participate in art has never been extended. In fact, the art world can feel like an elitist club—exclusionary and intimidating. Meanwhile, social media is transforming every pillar of culture, from shared encyclopedias to citizen journalism. ART140 extends this trend to revolutionize the experience of art. By harnessing the power of Twitter, we’re inviting people from all walks of life to express what specific works of art mean to them. We’re breaking down the wall that separates the art world from the people who appreciate art but are too intimidated to express their own interpretation. Our 1000+ global participants will enable us to understand what art means on a greater scale than ever before. How does gender, generation and geography affect our interpretation of art? Through data, we’ll highlight what the differences between us really mean, and we’ll reveal what happened through a live ART140 experiment at SXSW.
Additional Supporting Materials
- Can social media break down the perceived elitism of the art world?
- If significant differences in our perception of art exist, why do they exist?
- How does gender, generation and geography affect our perception of art?
- How do our personal and cultural histories influence our perception of art?
- Will our experience of social media change the meaning of art over time?
David Stocks POSSIBLE
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