We All Copy Stuff. But How Close Is Too Close?
Here's the problem: You create great digital content (maybe an app, or video) that goes viral. Then someone rips it off.
On the flip side, maybe someone else created great digital content that you want to "borrow". (You're not "borrowing" all of it, of course. Just enough to leverage the popularity of the original content.)
But where does the law draw the line? How close can you get to existing content before you cross the line into IP infringement? How much can you "borrow", and how much can be "borrowed" from you, before lawyers get involved?
In this highly interactive, entertaining and educational session, we'll discuss real legal cases involving video games, superheroes and digital content of all sorts--even online comic books!--to illustrate where the law draws the line between creativity and IP infringement.
The session will be led by Brad Gross, general counsel to the Society of Digital Agencies and attorney for dozens of production companies worldwide.
- We created some really unique digital content, and now we see that our competitors are using materials that are very similar to our original content. Can we sue them to stop?
- We want to create digital content that creates nostalgic feelings--maybe by referencing video games from the 80s or 90s, or songs from that period. How much of the "old stuff" can we reference without infringing someone else's trademark or copyright?
- We love the app that our competitor created. We want to create a similar app, but we'll change the colors, character names and splash screens. Can they sue us for stealing their concept, or can we make a similar app to theirs?
- We want to make a parody about someone else's brand. How far can we take it before they can sue us for infringement?
- We created some awesome digital content. How can we protect it so no one else can use it?
- Bradley Gross Law Office of Bradley Gross PA
Bradley Gross Law Office of Bradley Gross PA
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