SXSW 2021
Hemp Forward: Regulation and Free Market Collide
Description:
Hemp is undergoing a worldwide resurgence in legalization and popularity, and it’s value is only beginning to be explored. From food to fashion, industrial applications to personal care, hemp holds great promise as a versatile, affordable and sustainable solution to global challenges. Key to the re-adoption of hemp and rapid industry innovation is acceptance by consumers, regulators and retailers alike. This session will tackle the future of hemp from diverse perspectives encompassing inter-industry to retail giants and government. Join Senator Ron Wyden (OR), Eric Steenstra from Vote Hemp and industry experts, as we tackle competing agendas head on and chart a bold new course for the hemp marketplace.
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Takeaways
- Get a first-look at which and why of the world’s largest consumer brands are pushing forward on CBD and hemp-derived products
- Get an insiders look at the fight in Washington D.C. for regulatory support, directly from the political leaders in the trenches
- Understand how industry pioneers are tackling the infrastructure immaturity for this emerging market
Speakers
- Adrian Zelski, Principal, High Grade Hemp Seed
- Eric Steenstra, President, Vote Hemp
- CHRISTINA VOLGYESI, Vice President of Marketing, Dr. Bronner's
Organizer
Jonathan Mackintosh, Director Of Marketing, High Grade Hemp Seed
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