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Public media & digital music innovation: a debate

Event Music 2012
Format Dual
Organizer Jonas Woost – CBC
Speakers
  1. Ben Perreau – Global Radio
  2. Jonas Woost – CBC
Description This debate will consider digital innovation in an environment with public broadcasters. Jonas Woost (Executive producer for Radio 3 at the Canadian Broadcasting Corporation) will defend their role and Ben Perreau (Director of digital content at Global Radio / previously an entrepreneur) will consider the negative effects. Public broadcasters have long played a vital role in media, not only by providing citizens with independent information but also through universal entertainment. Publicly-funded organizations like CBC and NPR have tirelessly championed new music, supported artists that struggle to find audiences on commercial outlets and helped provide a test-bed for innovation. On the other hand public broadcasters, free from the constraints of commerce, have strayed into areas where private enterprise might. As a result, countless innovations from the likes of startups and commercial businesses may never have come to light. To what extent does this inhibit plurality and the economies of places where public broadcasters operate?
Questions
Answered
  1. Should/shouldn't public broadcasters develop digital music products such as streaming services, social music etc?
  2. How do public broadcasters compete with digital music services from commercial providers?
  3. With the difficulty in finding investment for digital music services should public broadcasters consider investing in this sector?
  4. With VCs and advertising clients looking for a quick return when dealing with digital music services, do public broadcasters and their ‘long view’ provide a useful alternative?
  5. How can public broadcasters continue to support niche or emerging music in a digital context that might not find exposure on commercial outlets?
Level Advanced
Category Media
Tags digital media, digital music, public broadcasting
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