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Video Content: Super Distribution or Super Disaster?

Event SXSW Interactive 2009
Format Panel
Organizer Daisy Whitney – TelevisionWeek
Description With hundreds of video-sharing sites, social networking and blogs, devising an effective video and social media strategy is daunting. Creators face a myriad of tough questions. Discover how your strategy impacts your revenue model. Take away a list of tools, trends, and tips to save time, money, and your sanity.
Questions
Answered
  1. What elements must be part of your distribution strategy?
  2. What is the strategy of the top online video content producers and online networks?
  3. How are the major Hollywood studios adapting to online distribution?
  4. Is it better to keep the content on your web site or post it everywhere?
  5. How does your revenue model fit with your distribution strategy?
  6. What video hosting sites give you the most views?
  7. How can you save time in distributing video content?
  8. What to look for in the Terms of Service for various video hosting sites?
  9. Should you offer an RSS feed for your content and how will that impact your web site views?
  10. What tools can you use to track distribution across video hosting sites?
Level Intermediate
Category Advertising / Marketing
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