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Title:

Kicking Ass With Controlled Metadata

Your vote:
Yes No
Organizer:
Jenny Benevento, Associated Press
Description:
Web 2.0 is all about tagging, right? Many content types are not findable with user-generated metadata. More web projects are using controlled & expert created metadata to complement user tagging to enhance user experience, findability, social networking, & site popularity. We'll show you how & why it can help you.
Questions
Answered:
  1. What is expert created metadata?
  2. How can I integrate traditional controlled metadata and user tagging?
  3. Why is it worth paying for metadata?
  4. How will controlled metadata provide my users a better experience?
  5. What types of content can be made more useful with controlled metadata?
  6. How can controlled metadata better help me sell a product?
  7. How can good metadata make a website fun?
  8. Who can create this "expert" metadata?
  9. What are some case histories of these working?
  10. What should I look for when hiring a metadata expert/consultant?
Level:
Advanced
Category:
New Technology / Next Generation
Type:
Panel
Event:
SXSW Interactive 2009
Brendan Keating
on 8/8/08
If I were a pilgrim seeking enlightenment regarding metadata, and I were to climb an arduous mountain somewhere in remotest Asia in search of that knowledge, I would expect to find Jenny Benevento in full lotus at the mist-shrouded temple at the summit.
Eric Sizemore
on 8/8/08
Benevento is an awesome speaker! Prepare to be rocked!
Richard Urban
on 10/8/08
Jenny Benevento is a knowledgeable and engaging speaker. Not only is she deeply experienced in the world of metadata, but her irreverent wit guarantees that this will be an entertaining and informative panel.
Ingbert Floyd
on 11/8/08
Jenny Benevento has a deep understanding of the mechanics by which information can be effectively organized. She has long recognized the power of finding ways to have social tagging and expert created metadata complement one another to create highly effective information storage and retrieval systems, eschewing the hype and ideologies of each individual camp in favor of a focus on user needs and developing an understanding of the advantages and disadvantages of each approach. It is this balanced understanding of controlled versus socially generated metadata which participants in this panel session will obtain. Given her wit and excellent presentational skills mentioned in previous comments, this panel will provide SXSW participants with joyful enlightenment that is pragmatically useful.
jenny benevento
on 12/8/08
This panel will most likely have someone from Pandora, Google, Zappos, and Library Thing as well!
~J
Meghan Clark
on 12/8/08
As someone who works with metadata and user interfaces on a daily basis, I can attest to the need for standards that can be both user-friendly and search-friendly. I'm looking forward to attending this panel.
jenny benevento
on 18/8/08
While I enjoy all these positive comments, if anyone has any questions about this panel, feel free to add them here. Or email/twitter me jennybento gmail.
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Developed for SXSW by Lindsey Simon