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Virtual Goods, the Next Big Business Model!

Event SXSW Interactive 2008
Format panel
Organizer Susan Wu Charles River Ventures
Description With companies like Tencent ($500M+ yearly revenue) and Habbo Hotel ($65M yearly revenue) generating a significant portion of their revenue from virtual goods, it's clear that virtual goods represent a real, viable business model and will likely have a huge impact across all of the consumer Internet, and not just in gaming. From pets to coins to avatars, virtual goods are becoming a real opportunity for companies who are looking to build more engaging online experiences.
Level Beginner
Category Business, Philosophical