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Battlestar Galactica and Transmedia: A Case Study

Event Interactive 2011
Format Solo
Organizer Craig Engler – Syfy
Description Battlestar Galactica should be included in the definition of “transmedia.” Since debuting in 2002 the series has been experimenting with new platforms, starting with blogs, vlogs and podcasts, and growing to include 3 separate Web series, an interactive canonical guide to the BSG world, its own social network and a prequel TV series with even more transmedia content. Even though the main series officially ended in 2009, in the next year the BSG franchise will be launching a massively multiplayer online game and a new stand-alone prequel Web series, and there is still more content in the works. This presentation will look at transmedia content applied to Battlestar in the real world over the course of 8 years (and counting!), showcasing the past, present and future of interactive storytelling.
Questions
Answered
  1. What does "transmedia story telling" even mean in the real world?
  2. Why should you bother with transmedia?
  3. What works and doesn't work (so far) in transmedia?
  4. What's the future of transmedia storytelling look like?
  5. What's the best way to start in the transmedia world?
Level Intermediate
Category Case Study
Tags battlestar, television, transmedia
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