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How to Get a Web Series Cult Following

Event Interactive 2011
Format Panel
Organizer Vanessa Pappas – Next New Networks
Description Original Web series viewership numbers now rival those of prime time cable television networks. But, on the Web where viewers have access to millions of videos of all different kinds, how do you get your content to stand out? And even more importantly, how do you get viewers to keep tuning in and really establish a cult following? Hear from panelists with mixed backgrounds in the Web programming industry, who bring their experience and insight to offer best practices on how to create a Web series and engage viewers to get that "cult following." While all viewers seek great content, that isn't the only thing that will help build a loyal and engaged fan base on the Web.
Questions
Answered
  1. How to reach your niche audience online?
  2. How to create meaningful content?
  3. How to package and brand your content consistently?
  4. How to utilize the Web video platform - this is not TV?
  5. Why to partner with an expert?
Level Beginner
Category Online Video
Tags Viral Video, Web TV, YouTube
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