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Future of Corporate Blogs: What's New & Next

Event SXSW Interactive 2008
Format Panel
Organizer Lionel Menchaca Dell
Description A candid discussion about what it takes to be the most relevant and engaging corporate blogs in business. Are corporate blogs relevant? What, if any, will replace this medium? How has and will this medium evolve? A behind-the-scenes look at what it takes to 'feed the machine,' manage (internal and external) expectations, plan for growth, deal with opinionated customers, etc.
Level Beginner
Category Business, Philosophical