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Meet Your New Marketing Dept: Fans
- Your vote:
- Yes No
- Organizer:
- Description:
- If we all agree that word of mouth is the most powerful form of music marketing then online communities are the most important places for bands and labels to drive positive buzz (and sales). How and when are labels going to begin creating marketing initiatives that embrace these communities and their fans?
- Questions
Answered: -
- Level:
- Intermediate
- Category:
- Business, Philosophical
- Type:
- Panel
- Event:
- SXSW Interactive 2008
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