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Minority Report: Social Media for Decreasing Health Disparities

Event Interactive 2011
Format Panel
Organizer Aimee Roundtree University of Houston-Downtown
Description Media research shows that, in the United States, minorities use social media as much—if not more—than most for connecting with friends, family and community. On the other hand, health disparities research finds that minorities do not receive the healthcare that they need. Furthermore, they disproportionately suffer from chronic, serious illnesses that impact their quality of life and the future of the US healthcare system. Since social connections play a vital role in patient awareness and maintenance of health, social media seems ripe for helping alleviate some of the health disparity, particularly given its pervasiveness in communities of color. This session will cover current uses of social media toward this end, discuss the problems and potential of these applications, and share opportunities and incentive programs for developers.
Questions
Answered
  1. What are best practices for using social and mobile media to increase health literacy, patient education, and activation in minority communities?
  2. Where can developers find support and specs from government and non-profit agencies for designing social media interventions to address healthcare disparities?
  3. Which social and mobile media technologies are optimal for different communities of color?
  4. How can developers and community interest groups address barriers hindering the success of social media applications for alleviating health disparity? What are the largest barriers and how do they differ from community to community?
  5. Who are the non-profits and community organizers already making headway using social media toward alleviating healthcare disparities? For which issues exacerbating the disparity (i.e., prevention, treatment adherence, etc.) have these groups made most str
Level Intermediate
Category Health
Tags developer resources, health disparities, technical applications