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Social Media: The Pink Collar Ghetto of Tech?

Event Interactive 2011
Format Panel
Organizer Keidra Chaney – The Learned Fangirl
Description With women accounting for the majority of users on social media sites, there are exciting opportunities for women to take leadership roles in social media - as consultants, developers, entrepreneurs and thought leaders. Still, women make up less than 20% of panelists at major tech conferences, while women focused social media conferences like BlogHer, She's Geeky, and Blogalicious continue to grow. But as the social media world continues to be more female - driven will it become "demoted" in the tech industry - seen as a "soft" profession and drawing lower comparative salaries and less room for executive level leadership than other technology - oriented fields? Is this already happening? This panel of women professionals that work in social media will take a hard look at the unique issues women tech professionals face in the age of the social web, and discuss whether social media is helping to crack the "digital ceiling" of the tech world or creating a separate but equal space for women to lead?
Questions
Answered
  1. What factors are responsible for the "digital ceiling" in the tech/social media conference world?
  2. Are women-focused professional organizations and conferences helping or hindering the cause?
  3. Can/should we hold conferences accountable for equitable gender representation?
  4. What can professionals do to improve gender parity in tech-based fields and education?
  5. How can women improve/assert themselves in tech-based professional environmentsS
Level Beginner
Category Career / Work Concerns
Tags digital ceiling, women in tech, women in social media
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