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A Conversation About Social Change Through Social Media

Event Interactive 2011
Format Solo
Organizer Mark Horvath InvisiblePeople.tv
Description Social media is causing a revolution in how information is shared and communities are formed. Its true impact has yet to be measured, but Twitter, Facebook, Foursquare, and every other social media platform have already caused a revelation in how people want to communicate. They want to connect. They want to share in more than one medium. They are in control. The challenge for every business, organization, and nonprofit or for-profit company is that the world of social media is like the Wild Wild West. Everything is changing so fast it's hard to keep up. What's new? What works? How can I build community? How can I monetize it? And just when you think you have it figured out, something new shows up. Last year's Core Conversation was standing room only. People were trying to listen from the hall because they could not get in. Leaders from the nonprofit world and the for-profit world and regular folks like you and me came together to share ideas. It was a discussion that was not only useful and informative, it was truly amazing! Social media is not about me - it's about WE. We can influence real change in our world. This Core Conversation is an open forum in which we share our experiences, strengths, failures, and victories. We all are the presenters in this session. It's the perfect place to make new friends, develop strategies, and get answers to help tame this new frontier of communication.
Questions
Answered
  1. What does a successful social media strategy look like?
  2. How do we impact real change?
  3. How to build mutually beneficial relationships?
  4. Why is listening so important?
  5. Why is story so important and what is the best way to share my story?
Level Intermediate
Category Non-Profits
Tags community, marketing, social media