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From B2B Blog to Media/Event Empire

Event SXSW Interactive 2008
Format Panel
Organizer Clyde Smith ProHipHop - Hip Hop Marketing & Business News
Description This session will introduce the possiblities for expanding one's blog/brand by considering the insights of successful B2B bloggers. The focus on practical realities will include how such projects are leveraging low cost blogging platforms and small teams to challenge old school B2B media companies both on and offline.
Level Intermediate
Category Business, Technical