SXSW 2010 PanelPicker - Facebook Fan Pages: Build, Engage and Win Customers

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Title:

Facebook Fan Pages: Build, Engage and Win Customers

Your vote:

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Organizer:

Dave Kerpen, theKbuzz

Description:

Word of mouth marketing has never had a more powerful vehicle to exponentially spread information than with Facebook. Discover how to build a great Facebook fan page and engage your fans on this panel. You’ll learn how to leverage Facebook’s virality to meet your goals and objectives with fan pages.

Questions Answered:

How do I build a dynamic fan page and build a robust and engaged community on Facebook?
What does Facebook virality mean and how can I best leverage it for my own fan page?
How can I best optimize and employ Facebook ads using hypertargeting and the inline “become a fan” feature to grow my fan base and meet my marketing needs?
Why is growing a community a crucial component to the success of my fan page?
What are case studies exemplify Facebook fan page success and failure, and what does this mean to me?
What is the value of a fan and why should I care?
Why are Facebook fan pages important in a comprehensive SEO strategy?
What are the best tips and practices in harnessing engagement from your fans on Facebook?
How can I best localize Facebook to meet my marketing needs?
How do I monetize Facebook and measure the success of a fan page?

Level:

Beginner

Category:

Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Social Networking

Type:

Panel

Event:

Interactive 2010

We are extremely excited about the opportunity to share with you the untapped potential of Facebook fan pages in meeting your goals and objectives. We already have three confirmed panelists:

**Nick O’Neill - Nick is the creator of AllFacebook.com and the Social Times. A serial entrepreneur at heart, Nick has spent the past 9 years developing creative solutions for individuals on the web. Working from within agencies and startups, he has gained significant experience working with clients and overcoming extreme challenges.

**Justin Smith - An early-stage entrepreneur living in Silicon Valley, Justin is currently the founder of Prophetic Media, which runs Inside Facebook and Inside Social Games. Justin is intrigued by the untapped potential of social utilities and new models for media businesses.

**Hazel Dircksen – Socialbees was founded in November, 2008 by Hazel Grace Dircksen, a consultant and entrepreneur based in Silicon Valley, Hazel Grace has helped nearly 50 businesses and non-profits leverage social networking tools to expand visibility and reach new audiences.

Please share with us any further questions you have about Facebook fan pages. We value your feedback!

Thanks for your vote and have a buzzworthy day!

Dave Kerpen
@DaveKerpen
@theKbuzz
www.facebook.com/theKbuzz

Working for Dave, knowing Nick and following Justin and Hazel's work, I can't wait to see this panel! It's an all-star selection of Facebook experts!

Best of luck!

What a killer lineup. I am not as familiar with kBuzz, but I know that Hazel Grace is one of the foremost experts on Facebook for business and I really hope they video tape this and RE SELL the presentation so those of us who cannot be there can see it and learn from THE Facebook Fanpage expert.

I voted for your panel and for Patrick's of www.TacticalExecution.com

You guys will rock the conference, I am sure.

Sincerely, Chrystal

This is certainly an interesting and important panel in the new business world.

theKBuzz is tireless in their efforts to help businesses leash the potential of social media. The information they share is comprehensive and hugely valuable. The enthusiasm and spirit with which they share it is contagious. They are masters of their craft.

I met Helen Todd at a social media for social good meetup at SXSW 2009, and can attest to her team's competency in what they do. I'm looking forward to attending this panel and encourage everyone who reads this proposal to share the buzz!

We also have another panelist confirmed! I'm happy to announce that Victoria Ransom of Wilfire will also be on this panel if it's selected for SXSW.

**Victoria Ransom - As CEO, Victoria has led Wildfire to profitability in just one year and has built a client list that includes major brands and agencies including Facebook, Pepsi, Unilever, Sony, AT&T, Ogilvy, Publicis and Fleishman Hillard. Thousands of small and medium-size businesses all use Wildfire's turnkey marketing solutions. Wildfire is a two-time winner of the fbFund; investors include Facebook, Accel Partners and the Founder's Fund.

Dave and Caroline Kerpen taught me so much about social media. I came from a world of radio and now having my own promotional company I wouldnt think of spending so much money on radio...I would spend it to direct word of mouth marketing.

Thekbuzz has helped my business grow emencely and that is because of all of their fantastic ideas and their positive support with a great ROI

thekbuzz ROCKS!!!!!!!!!

All-star lineup!

Thanks so much for everyone's kind words and votes. YOU RULE!

We also have another panelist confirmed! I'm happy to announce that Rahim Fazal, CEO and Co-Founder of Involver will also be on this panel if it's selected for SXSW.

**A three-time entrepreneur, Rahim has successfully founded, financed, operated and sold companies from the beginning of his career. He brings over a decade of experience in the technology, advertising, marketing and business realms. In 2009, iMedia named Rahim one of the industry’s "Top 25 Marketing Leaders and Innovators”, and Inc. Magazine recognized him as one of the "Top 30 Entrepreneurs in America Under 30".

Great topic, looking forward to it!

Sounds like it will be a very interactive panel... like the style.

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