Social media practice and implementation is a dynamic and volatile subject that effects all functions in a company from the obvious (product, support, marketing) to the not so obvious (hr, operations). Hear from 5 seasoned social media practitioners (plus YOU!) about where we are on "the map" of social media adoption and practice, and where we are headed.
The mood will be lively, the panel bright eyed and prepared, and the audience smart (and involved).
Questions Answered:
Where are organizations on the social media adoption curve?
What departments should be involved with online communtiies?
What online community and social media metrics are organizations tracking?
What is the level of satisfaction with community and social media efforts by stakeholders?
Is ROI important?
How is the "static" organization web site being impacted by social?
How will online presences evolve?
What role will employees play in expression of brand online?
What's on the horizon for online presence?
Level:
Intermediate
Category:
Community / Online Community, Digital Distribution, Social Networking, User Experience, User Generated Content