Today, crisis can spread like a disease, mutating and growing as it goes, and wreaking havoc on your reputation, customer base and sales pipeline. How can you take back control, not only for the benefit of your organization, but to best guide your customers and investors through the situation?
Questions Answered:
How are crisis situations escalated in today's hyper connected world
How tools like twitter playing a role and changing the playing field in a crisis situation
Best practices for daeling with a crisis situation when it moves from facts to emotions
what should be considered a crisis situation
When does a situation go from controlable to crisis
When does transparency become too much and add to the crisis
How transparent should an organization be during a crisis
How beneficial is transparency during a crisis. Is it the end all be all
What to do when customers continually provide negative feedback in a crisis
How to change customer perception from negative to positive following a crisis
Level:
Intermediate
Category:
Blogging, Community / Online Community, Online Relationships, Social Issues, Social Networking