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Listening the the Internet: Online Media Monitoring
- Your vote:
- Yes No
- Organizer:
- Description:
- A blog, google alerts and Twitter aren’t enough to compete anymore. We take social media beyond the basics and into advanced cyborg technology :) Set up a personalized platform that will help you make decisions on data, not hunches. Filter out the noise and let the Internet build your brand.
- Questions
Answered: -
- Why would you want to listen to the internet?
- How to train your "ears"?
- How would you set up search aggregation dashboards?
- How to make cyborgs/robots your friend?
- How do we understand trending topics and popular vernacular?
- How do I make sense of the information in the boardroom?
- Besides the obvious, what channels should i track?
- Why is this information important other than for PR?
- How does this new way of "listening" change our way of "talking"?
- What might the future of search look like?
- Level:
- Beginner
- Category:
- Blogging, Branding / Marketing / Publicity, Community / Online Community, Journalism 2.0, New Technology / Next Generation
- Type:
- Panel
- Event:
- Interactive 2010
Developed for SXSW by Lindsey Simon