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My Bank is on Twitter

Event Interactive 2010
Format Solo
Organizer Constance Baker Facecard
Description You’re on Twitter. You’re on Facebook. Why shouldn’t your bank be there too? Consider it Banking 2.0. Give money to friends through Facebook at the click of a button, get the latest updates on Twitter, and receive text message alerts when your balance is low. Now that’s convenience.
Questions
Answered
  1. What traditional industries are quickest to embrace new media technology?
  2. How is new media technology impacting financial services?
  3. Which companies in the financial services industry are leaders in embracing new media technology?
  4. Should financial services companies embrace social media? What are the advantages? What are the disadvantages?
  5. How can a financial services company’s presence on social networks add convenience for the consumer?
  6. Can banking be social?
  7. What are the trends in financial services social networking?
  8. Are there security issues involved in financial services social networking?
  9. What are the trends in virtual gifting?
  10. What is the future of mobile banking?
Level Intermediate
Category Business / Entrepreneurial / Monetization, Mobile / Wireless, Mobile Applications, New Technology / Next Generation