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Film Blogs as Contagious Cinephilia: Amateur Criticism and Movie Culture

Event Film 2010
Format Solo
Organizer Chuck Tryon – Fayetteville State University
Description This presentation will examine the transformations in film reception in the age of social media as audiences become participants in public conversations about movies. These conversations are shaped by the social structures of the film blogosphere and have bewildering implications for film workers, particularly indie filmmakers who strongly benefit from strong word-of-mouth and professional film critics who see their roles in facilitating conversations about movies transformed by readers prepared to talk back in a variety of formats, including blogs, Twitter, and other Web 2.0 tools.
Questions
Answered
  1. What role do film blogs serve in building community or do they primarily serve to augment a process of transforming customers into commodities?
  2. What is “The Twitter Effect” and how do microblogging services such as Twitter and Facebook shape the reception of films?
  3. How can independent filmmakers use blogs and other social media to reach audiences?
  4. How do film bloggers influence cinematic tastes and, potentially, construct new modes of cinephilia, in part by developing and cultivating a shared “public memory” around specific films and filmmakers?
  5. How do blogs accentuate the circulation of viral or what Jonah Peretti refers to as “contagious media,” and what are the implications of virality for a vibrant documentary and independent film culture?
  6. How can blogs and social networking sites encourage public dialogue about movies, politics, or other important concerns?
  7. Can film blogs encourage forms of political participation, and if so, what forms will that participation take?
  8. What role do "professional" critics serve in an era of mass participation, especially as many newspapers are rapidly reducing staff?
  9. How do various blog genres—aggregator blogs, review blogs, etc—function within a larger blog ecosystem?
  10. To what extent do blogs extend or disrupt earlier models of cinephilia, especially when studio franchises dominate the box office charts?
Level Intermediate
Category Blogging, Delivery, Film Criticism, Policy/Politics, Social Networks
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