The content that online readers choose in social spaces is an active process. I'm specifically curious about the impact of other readers' presence and how this changes the context and interpretation of information for the members of an online space, and how this shapes the way readers value content.
Questions Answered:
What do people read online?
What do readers learn in social spaces online by reading?
How does the option to participate change the way that readers value content online?
What causes someone to choose the particular content they read online?
How do readers of online content ascribe value to what they read?
What are factors that shape differing interpretations of online content?
What can be learned from readers preferences?
What factors influence the choices readers make, in terms of the content that they read?
Is someone more likely to read if participation is an option?
How do readers ascribe different types of value to online content?
Level:
Intermediate
Category:
Case Study, Community / Online Community, Social Networking, User Generated Content, Writing / Technical Writing