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Title:

Talk About Something: Social Media & Serious Issues

Your vote:
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Organizer:
Brian Reich , Cone Inc.
Description:
Organizations have both a need and an opportunity to talk about serious issues -- to be authentic, transparent, and sustainable in their operations and communications. This panel will discuss what drives success in the serious issues space and the lessons all organizations can take from that.
Questions
Answered:
Level:
Intermediate
Category:
Marketing, Philosophical
Type:
Panel
Event:
SXSW Interactive 2008
Lori Magno
on 24/8/07
Brian is a smart, sharp and well-spoken individual - SXSW '08 would benefit from his wisdom and humor.
Kristian Aloma
on 25/8/07
I can't think of a time I didn't learn something from Brian. This would definitely be a worthy event.
Susan Price
on 4/9/07
Case studies would be a good way at getting at the hurdles to be overcome in order for this dialog to take place. The opportunity is definitely there - and many organizations are scared to death of the logistics of keeping up with the stream, legal exposure, training staff to handle two-way communication.
Laura Gaunt
on 20/9/07
Sign me up!
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