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Title:

Talk About Something: Social Media & Serious Issues

Your vote:
Level:
Intermediate
Type:
Panel
Category:
Philosophical, Marketing
Presenter:
Brian Reich, Cone Inc.
Description:
Organizations have both a need and an opportunity to talk about serious issues -- to be authentic, transparent, and sustainable in their operations and communications. This panel will discuss what drives success in the serious issues space and the lessons all organizations can take from that.
Lori Magno
on 24/8/07
Brian is a smart, sharp and well-spoken individual - SXSW '08 would benefit from his wisdom and humor.
Kristian Aloma
on 25/8/07
I can't think of a time I didn't learn something from Brian. This would definitely be a worthy event.
Jake McKee
on 1/9/07
Something we don't hear enough about. Sign me up!
Susan Price
on 4/9/07
Case studies would be a good way at getting at the hurdles to be overcome in order for this dialog to take place. The opportunity is definitely there - and many organizations are scared to death of the logistics of keeping up with the stream, legal exposure, training staff to handle two-way communication.
Laura Gaunt
on 20/9/07
Sign me up!
Do it today!
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