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Title:

It's Never What They Say, It's What They Mean

Your vote:
Yes No
Organizer:
Jake McKee, Ant's Eye View
Description:
When someone yells online, it's easy to get caught up in the negativity, seeing visions of doom and gloom. But more often than not, negativity is a form of passion. This session will introduce you to the fine art of translating community discussions into actionable decisions.
Questions
Answered:
  1. When someone yells at our company about our product, are they really upset or just passionate?
  2. How do I know when to respond to negativity?
  3. What are appropriate responses to community members?
  4. Why is text communication so difficult, and so important?
  5. How do I write strong copy?
  6. How can I clarify my intent and meaning through the horrible communication method of text?
  7. What is community communication?
  8. Why is community communication so hard to understand?
Level:
Intermediate
Category:
Community / Online Community
Type:
Panel
Event:
Interactive 2010
on 4/9/09
Rock on Jake. Good topic.
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