Think that every brand or organization should embrace social media? Think again. Without the right culture, people and the right plan, you could do your brand more harm than good.
In this workshop, we'll go through a checklist of MUST HAVES to build a winning social media strategy.
Questions Answered:
What is a social media strategy?
Why does your brand need a social media strategy?
What components and tools comprise a social media strategy?
What resources are required to implement a social media strategy?
What are the steps required to develop a social media plan?
What are some common pitfalls when developing a social media strategy?
What are some examples of succesful implementations of a social media strategy?
What social media tools and components are right for my brand?
What social media tools and components are not right for my brand?
How do I know if my social media strategy is successful?
Level:
Intermediate
Category:
Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Non-Profits, Social Networking