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Transmedia Storytelling for Filmmakers

Event Film 2010
Format Panel
Organizer Michael Monello – Campfire
Description The Hollywood Reporter claims "Transmedia Storytelling" as the savior of Hollywood, but it's independent filmmakers who are best suited to innovate and reach new audiences through transmedia stories. Learn how to approach multi-platform narratives from filmmakers and storytellers who have real experience turning stories into transmedia experiences.
Questions
Answered
  1. What is Transmedia Storytelling?
  2. I want to make movies, why should I bother with transmedia storytelling?
  3. Are transmedia stories only valuable as marketing?
  4. How do I develop my story for transmedia?
  5. How do I create "roles" for an engaged audience in a transmedia story?
  6. Why should I give audiences the ability to influence my story?
  7. How do I give audiences the ability to influence my story but still control the narrative?
  8. How much control should I give to audiences?
  9. How do I build a community around my story?
  10. How do I decide which platforms or media are best for telling my story?
Level Intermediate
Category Community, Content, Marketing / PR / Publicity, New Technology / Next Generation, Social Networks
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