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How Traditional Businesses Can Leverage [Stuff Like] Social Media

Event SXSW Interactive 2008
Format panel
Organizer Brian Williams Viget Labs
Description Twitter, Facebook, YouTube, and even Blogger might have started out for fun (and for stalking), but for some they've become a real business. Learn how forward-looking companies are using social media and the lessons of Web 2.0 to attract new customers, strengthen relationships, and ultimately improve their bottom line.
Level Beginner
Category Marketing, Philosophical