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Title:

Delight

Your vote:
Yes No
Organizer:
Giles Colborne, cxpartners
Description:
Interactive designers are often asked to come up with products that ‘delight’ users. But what does that mean? How can we know if we’re going to succeed? Is delight something that’s a matter of taste, or luck, or are there rules we can follow? Is there a formula for delight?
Questions
Answered:
  1. What is delight?
  2. Is delight the same for everyone?
  3. What happens when you copy a delightful experience?
  4. When are people most susceptible to delight?
  5. Can anyone create delightful products or do you need to be special?
  6. Are there rules for delight?
  7. What turns delight into disaster?
  8. When does adding features make for a simpler user experience?
  9. How do you prevent feature creep and increasing complexity?
  10. How can you get it right first time?
Level:
Intermediate
Category:
Design Thinking, Interface Design, User Experience
Type:
Solo
Event:
Interactive 2010
Giles Colborne
on 17/8/09
Thanks for voting. Please leave a comment below - say hi, offer thoughts or ask for content.
Bonny Colville-Hyde
on 17/8/09
Sounds *delightful*

Delight is such an important aspect of satisfaction for online user journeys.
Steve Cable
on 17/8/09
I'd be interested to see what type of examples of delight you come up with.

Is it possible to delight users during seemingly mundane tasks? buying train tickets, or paying taxes.

Look forward to hearing your ideas.
Dilini Abeywarna
on 17/8/09
Enjoyed your Secrets of Simplicity presentation at UPA 2009. I would imagine this to be just as helpful and insightful. Surely an interesting set of questions you are planning to answer. Hoping to make it to SXSW 2010 and looking forward to seeing this presentation.
Mark Vickers
on 18/8/09
Delight happens when a process, interaction, transaction, suddenly becomes easier, more pleasant - as if someone had read your inner thoughts of how that thing should come about in a perfect world. Like it would be if they'd listened to Brunel and made railway carriages wide enough for people instead of wide enough for beanpoles.
When I go back into a complex application after not having used it for a while - take Photoshop for example - maybe those little OOP nanobots could show me all the good techniques I learned last time, and replay what I did with them. A bit like a musical instrument that will play your last song back to you for a while, just to get you in the mood . . . Hope you get the vote!
Alan Colville
on 19/8/09
Very interested in hearing what you have to say Giles, if it's as good as Secrets of Simplicity, there will certainly be delight experienced. Best of luck.
Kasia Molga
on 20/8/09
Isn't it kind of similar to a issue of "artistic beauty" and partially Kant's concept of "Beautiful" or "What is Beautiful" and "who makes a judgement", question of taste etc in general? Interesting concept this "Delight"...
Giles Colborne
on 21/8/09
Thanks, Kasia.

What's interesting is that there seem to be some patterns that delight users. If you do A then B then C you get delight.

So while there are some subjective things (I tend to be delighted by a really good cup of tea, but not everyone is) there are also some universals (when you expect a bad outcome and get a great outcome, you're delighted).

But it's not as easy as 'well then just dampen users' expectations'. Users don't buy that. Getting to delight is more complex than that.

And that is what this presentation will be about.
iphone ringtone maker
on 13/11/09
I'd be super into learning from Kris. Dig it!
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