SXSW 2012 - Delight

Delight
Event	Interactive 2010
Format	Solo
Organizer	Giles Colborne – cxpartners
Description	Interactive designers are often asked to come up with products that ‘delight’ users. But what does that mean? How can we know if we’re going to succeed? Is delight something that’s a matter of taste, or luck, or are there rules we can follow? Is there a formula for delight?
Questions Answered	What is delight? Is delight the same for everyone? What happens when you copy a delightful experience? When are people most susceptible to delight? Can anyone create delightful products or do you need to be special? Are there rules for delight? What turns delight into disaster? When does adding features make for a simpler user experience? How do you prevent feature creep and increasing complexity? How can you get it right first time?
Level	Intermediate
Category	Design Thinking, Interface Design, User Experience

Delight