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Title:

The Digital Layer – The Realities of Augmented Reality

Your vote:
Yes No
Organizer:
Patrick Moorhead, Razorfish
Description:
Augmented reality platforms are enabling the “digital layer” for consumers – weaving together the power of GPS, LBS, and the limitless of data available through the wireless cloud. Learn about the latest advances, see examples of practical and fanciful AR technologies, and consider how these experiences will change our daily lives.
Questions
Answered:
  1. What is augmented reality?
  2. What does AR look like?
  3. What can AR do for the average person?
  4. What are some examples – practical and here today
  5. What are some examples – fanciful and futuristic
  6. Marketing to the digital layer?
  7. More value, or tech for techs sake
  8. How to get ready for the AR reality
  9. The everywhere web
  10. What is macro-personalization?
Level:
Advanced
Category:
New Technology / Next Generation
Type:
Solo
Event:
Interactive 2010
on 17/8/09
Hope this one makes it
on 17/8/09
Yeah, this sounds like a great talk.
Daniel Honigman
on 18/8/09
Agreed. I look forward to checking this one out, if it does.
on 27/8/09
Would also like to see this one make it and can also offer up some of our AR examples we've already developed from Zugara:

Webcam Social Shopper - http://www.youtube.com/watch?v=NxQZuo6pFUw

Cannonballz Augmented Reality Game - http://www.cannonballzthegame.com

We also have a Facebook Page on everything Augmented Reality that you can check out and join at http://www.facebook.com/augmentedreality

Thanks!
Matt
on 2/9/09
Looking forward to this one.
What's in the world?
on 29/11/09
Voted!
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