SXSW 2012 - Tackling a Project Outside Your Comfort Zone

Tackling a Project Outside Your Comfort Zone
Event	Interactive 2010
Format	Solo
Organizer	Jim Walls – 160over90
Description	Everyone's been there: the opportunity arises to take on a new project that delves into uncharted territory, and your tried-and-true processes and systems just don't apply. In this panel, you'll learn techniques to successfully tackle the unknown, learn as you go, deliver great work, and still turn a profit.
Questions Answered	How do you determine the right project to take on? How do you put together the right team? How do you kick-off the project successfully? How do you attract new types of projects? When should you turn down projects? Why should you go outside your comfort zone? How do you set goals and milestones? How do you chart a course for the project? How do you convince a client without similar previous work? How do you keep the job from spiraling out of control?
Level	Beginner
Category	Advertising, Branding / Marketing / Publicity, Design Thinking

Tackling a Project Outside Your Comfort Zone