SXSW 2012 - UX Process Improved: Integrating User Insight

UX Process Improved: Integrating User Insight
Event	Interactive 2010
Format	Panel
Organizer	Steve Portigal – Portigal Consulting
Description	Best practices for user research are not hard to come by, but experience is the ideal way to develop mastery. And with experience inevitably comes failure. Embarrassing, awkward, hilarious failure that gives the gift of self-improvement. We’ll share our own unvarnished examples and what they taught us.
Questions Answered	How to prevent the stink of fear from contaminating your usability lab Observation rooms: sauna or deep freeze? What not to wear when there's a one way mirror, for facilitators AND observers How do deal with furniture failures (Swivels, rockers and wheels) How not to accidentally scare your research subjects by screaming How to try to pass yourself off as a college student when you're a 35-year-old man What to do with data from that insane subject Can you use the bathroom during an in-home interview? How to maintain rapport while declining to accept Jesus in your heart What to do when your respondent won’t speak or look at you and everyone wants you to leave
Level	Intermediate
Category	Design Thinking, Interface Design, User Experience

UX Process Improved: Integrating User Insight