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Title:

News 2.0 - How Old Media Companies Are Inventing New Models

Your vote:
Yes No
Organizer:
Maggie Fox, Social Media Group
Description:
Newspapers are dying and media conglomerates are collapsing; but is the "old media" company really dead? In this session we'll hear from innovators within some of the largest and oldest media networks in North America, and learn about their efforts to evolve the old model into something new, relevant and solvent in today's infinite-channel universe. News of old media's death may be greatly exaggerated. Join us for this engaging discussion with traditional companies that are innovating in an effort to reinvent themselves as profitable, sustainable sources of information and digital content.
Questions
Answered:
  1. What are the problems mainstream media companies are facing today?
  2. How badly are they suffering economically and why?
  3. How are innovative "old media" companies leveraging new technologies to reach new audiences?
  4. What has worked? What has not? Why?
  5. Who is doing this well? Who not so well? Why?
  6. How are some of these companies trying to foster disruptive innovation internally?
  7. What model of innovation incubator works well?
  8. Do journalists and citizen observers deliver the same value?
  9. What new revenue models are these companies exploring?
  10. What challenges and opportunities to these insiders see on the horizon?
Level:
Advanced
Category:
Advertising, Case Study, Content, Digital Distribution, Journalism 2.0
Type:
Panel
Event:
Interactive 2010
on 17/8/09
Panelists:

Laura Conway, Editor, Planet Money, NPR
Mathew Ingram, Communities Editor and Blogger, The Globe and Mail
Candice Faktor, Managing Director, Corporate Development, TorStar Digital
TBA, Turner Broadcasting
on 17/8/09
I'd love to see Mark Cuban or someone from Financial Times (FT.com) participate.
on 17/8/09
Voted!
on 17/8/09
@david - there's still room. Care to make some intros?
on 19/8/09
It'd be nice to hear people move beyond the "print is on fire!" freak-out mode and sort through the money-making options they have. I'd be curious to hear how the Planet Money people pulled off their podcast - super high quality stories and news that sound like they're done on a "Web 2.0 budget" (virtually nothing but time and bandwidth).
on 20/8/09
As I am dabbling in some old media in a project I am doing, I would love to attend this panel. I am also appreciative of the diverse selection of panelists.
on 4/9/09
Our panelist from Turner Broadcasting has been confirmed. Also joining us will be Rhonda Lowry, Vice President Social Media Technologies

Thanks for your votes!
Love it! Look forward to seeing this in the mix of options when I arrive in Austin!
Love it! Look forward to seeing this in the mix of options when I arrive in Austin!
on 18/11/09
hello, I hope your topic will be picked. good luck
on 28/11/09
I'd love to see Mark Cuban or someone from Financial Times (FT.com) participate.
on 29/11/09
Voted!
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