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Title:

Mr. Cranky Customer: The Forgotten Persona

Your vote:
Yes No
Organizer:
Charlene McBride , Avenue A | Razorfish
Description:
Companies envision their customers as beautiful beings with perfect lives who love and trust their products. The aim of this panel is to bust the myths of idealized customers and expose the reality of what customers really think and do and how our clients can benefit.
Questions
Answered:
Level:
Intermediate
Category:
Design, Philosophical
Type:
Panel
Event:
SXSW Interactive 2008
Tish Grier
on 30/8/07
Very important discussion! it might also help to have some strategies for dealing effectively with these kinds of customers, and to know when it might be futile to continue engagement.
La Zagaleta property
on 28/8/09
This is a great panel discussion, understanding customers of all types is key.
Blu-ray Video Converter
on 21/11/09
What's in the world?
sünger bob oyunları
on 30/11/09
understanding customers of all types is key.
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Developed for SXSW by Lindsey Simon