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Title:

Designing For Content : Art Direction On The Web

Your vote:
Yes No
Organizer:
Samantha Warren, Viget Labs
Description:
Great art direction could change the face of the Web. Although a common role in the design industry, art direction is often neglected in interactive design. Drawing inspiration from other media, how can art direction improve our process and push web design to a more cohesive, effective, yet innovative level?
Questions
Answered:
  1. What is Art Direction?
  2. How is art direction perceived in the web community & how do we debunk those perceptions?
  3. Is Art Direction Realistic for My Projects?
  4. What tools and techniques can I use to bring Art Direction to my designs?
  5. Where is currently used offline and online?
  6. How does the art direction process work in a team work environment?
  7. What teams currently execute this successfully and what is their model?
  8. How do you justify art direction to a client?
  9. How do you maintain Art Direction using a CMS?
  10. What are the business related benefits to art direction and how do you prove them?
Level:
Intermediate
Category:
Design Thinking, Interface Design, Visual Design
Type:
Solo
Event:
Interactive 2010
Samantha Warren
on 17/8/09
This is a panel (not solo) and was purposed to also include:
Matthew Smith, Squared Eye http://squaredeye.com/
Chris Cashdollar, Happy Cog http://www.happycog.com/
Jason Santa Maria (working for his cat) http://www.jasonsantamaria.com/
Geoff Barnes
on 17/8/09
A panel of awesome on an exciting, salient topic! YES.
Gene Crawford
on 17/8/09
We're game for this at unmatchedstyle, really hoping you get to do this one!
Tom Osborne
on 17/8/09
A necessary topic. Can't wait to hear more about it.
Varick Rosete
on 17/8/09
SE-LECT.
Dave Harper
on 19/8/09
Art Direction will save the web from being a content-dump.
Kate Walser
on 25/8/09
Wow. Great line-up! Look forward to hearing it!
Mike Rohde
on 4/9/09
Good stuff guys. Hope it gets chosen!
iphone ringtone maker
on 7/11/09
Love it! Look forward to seeing this in the mix of options when I arrive in Austin!
MTS Video Converter
on 29/11/09
You know I can't wait to hear about this topic!
cape deh
on 30/11/09
A necessary topic. Can't wait to hear more about it.
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