Face it. We’re all in it together. To grow, we must work together to build the overall market for web applications. Last SXSW, like-minded software companies banded together into the Small Business Web (http://www.thesmallbusinessweb.com). We’ll talk candidly about what happened, what we’ve learnt, and why you must join the movement.
Questions Answered:
What is a web application?
What is the state of the web application market?
How do customers perceive the web application market?
What is an API?
How do web applications integrate?
What is the Small Business Web?
What has been done to co-market web applications to the small business market?
What were the results of co-marketing web applications to the small business market?
What have been the interesting (negative) consequences to software companies not integrating with others?
How does your web application company join the Small Business Web?
Level:
Beginner
Category:
Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Community / Online Community, Web Apps / Widgets