Great web design is all around us, but can we go beyond 'cool', 'usable' and 'fun' to create something truly beautiful? This session examines our changing attitudes to beauty, art and meaning, and why the web is ideally suited to become a vehicle for true beauty in the Information Age.
Questions Answered:
What is beauty, anyway?
Have we ever seen a beautiful website?
Isn't it just aesthetics?
How can something as ephemeral as a website have beauty?
Doesn't usability hamper beauty?
If beauty's in the eye of the beholder, why should I bother?
Is it appropriate for, say, a tax site to be beautiful?
Is there any business benefit to beauty?
How much more effort does it require?
How can we create sites that rival classic design works from other fields?