Social media builds buzz and raises money, but what about real, on-the-ground change? The Social Change Challenge will crowdsource innovative ideas from nonprofits to change the world. We'll share big ideas for using social media for nonprofit program delivery and some good tips for crowdsourcing for social change.
Questions Answered:
Why is social media important beyond the marketing and fundraising departments?
What's the difference between building buzz and creating change on the ground?
How do we measure the impact of social media for social change?
What are some of the best examples of using social media to deliver programs that create real change?
How do you convince your executive director or senior management that some of the best ideas can come from outside your organization?
What are the best platforms and processes for crowdsourcing innovative ideas for social change?
Who supports these ideas in real life?
How do you support social change on the scale of the social web?
What social media tools are particularly useful in this context?
How do you keep supporters engaged in creating change over the long haul?
Level:
Advanced
Category:
Case Study, Collaborative Filtering, Community / Online Community, Non-Profits