SXSW 2012 - Ten Mistakes to Avoid When Designing an ePayment System

Ten Mistakes to Avoid When Designing an ePayment System
Event	Interactive 2010
Format	Panel
Organizer	Beth Dean – Progressive Insurance
Description	They’re everywhere. Banks, merchants, insurance companies, your local landscaper. Seems everyone has a way to take your money – ehem, process your payment – online. What seems like a surefire way for companies to reduce costs ends up becoming a one‐way ticket to user experience dread.
Questions Answered	Can I keep users from hating my company when they pay a bill online? How do I give users confidence a payment has been made? What will keep users from abandoning payment transactions? What makes it easy for users to manage their stored information? Can I give users a lot of options and still get paid? How do I avoid user frustration in my forms? Can bill payment be a delightful experience? How do I design complex, chained interactions? How do I design an easy to understand transaction? How long should a payment form be?
Level	Advanced
Category	Content, Design Thinking, Information Architecture, Interface Design, User Experience

Ten Mistakes to Avoid When Designing an ePayment System