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Title:

Building Social Strategies at Fortune 100 Companies

Your vote:
Yes No
Organizer:
Jim Storer, The Community Roundtable
Description:
Companies of all sizes are adopting social media and community, but large organizations have some unique challenges and opportunities. This panel will uncover best practices through stories told by social media leaders from Ford, Nationwide, IBM, Microsoft, SAP and Dell.
Questions
Answered:
  1. What has the path to becoming a social organization looked like for your company?
  2. What is the end game for social media and community strategy at the Fortune 100?
  3. What are the biggest challenges in getting started?
  4. What are some of the legal issues that arise with transparency and how do you navigate those risks?
  5. How to define metrics that support both your community and give the c-suite what they want?
  6. What tools should I use to build an online community?
  7. What is the C-Suite listening to?
  8. How is the CMOs role evolving as a result of social media/community?
  9. Who should own community/social media within your organization?
  10. When is the right time to engage your customers in community?
Level:
Intermediate
Category:
Blogging, Case Study, Community / Online Community, Online Relationships, Social Networking
Type:
Panel
Event:
Interactive 2010
Jim Storer
on 17/8/09
Confirmed panelists include, Scott Monty, Ford (@scottmonty), Shawn Morton, Nationwide (@smorty71), Rawn Shah, IBM (@rawn), Marty Collins, Microsoft (@seattlegirl), Mark Yolton, SAP (@markyolton) and Lionel Menchaca, Dell (@lionelatdell).

We'd appreciate your vote. I'll do my best to keep them in check. :-)

Jim (@jimstorer)
Rawn Shah
on 17/8/09
Looking forward to participating on the panel.

-rawn
Rachel Happe
on 17/8/09
I can't wait to see Jim wrangle this panel - a lot of fire power for one hour!
Mark Yolton
on 17/8/09
I'm looking forward to participating! What a great group of people to be associated with.

Mark Yolton
Shawn Morton
on 17/8/09
I am really looking forward to participating on this panel as well!

Shawn Morton (@sMoRTy71)
Adele McAlear
on 17/8/09
Voted!
Aaron Strout
on 17/8/09
Fortune 100 companies panel FTW! Although Monty, Rawn and Lil' Jim better come on over and vote for my panels (I'm on one other one with Morty and signed him up for one w/ my colleague, Kathy Warren on ROI). ;)
Mike Schneider
on 18/8/09
Jim. WOW! thumbs up.
Jennifer Leggio
on 18/8/09
This will rock. I really hope this makes it on the roster. Such a critical conversation.
Derek Peplau
on 18/8/09
This is an all-star lineup and a great topic. You have my vote as enthusiastically as I can left click the This Idea Rocks button.
Ken Burbary
on 19/8/09
Great topic Jim! This looks to be one of the best panel submissions I've seen yet. What a killer lineup of knowledge and expertise. Got my vote and I look forward to attending.
Barbara Gavin
on 19/8/09
Jim is a skilled facilitator and will do an awesome job of leading this panel. He will be balanced and objecitve and fair and funny.

I would definitely attend this session, if it stays on the island.
Andrea Baker
on 20/8/09
Somewhat close to one of Shashi's submitted panels, but this has some great names as well. I think it would be a great discussion.
Sue John
on 25/8/09
Great Panel, great questions.
Jay Castro
on 28/8/09
vote = yes
Dan Harris
on 28/8/09
Since Nationwide is on my side...I owe them a vote for SXSW!
Lionel Menchaca
on 31/8/09
Looking forward to being part of this if it makes the cut. Thanks for thinking of me Jim!
Zena Weist
on 31/8/09
Jim, love this topic and the questions you'll be addressing especially the CMO's role. I'll be there!
Karen OBrien
on 31/8/09
Looking forward to seeing your panel :-)
ward mooney
on 2/9/09
fabulous idea
Debbie Weil
on 3/9/09
*important* panel - !
Faith Dow
on 4/9/09
This will be a good one. Especially as social media skills will be the new determining factor for hiring.

Since voting has been extended to Monday please stop by my page:

Black Female Bloggers & the Future of Media and ***VOTE****

http://panelpicker.sxsw.com/ideas/view/3198

Thanks!
convert mod files
on 16/10/09
Major thumbs up on the panel. Hope to see you guys presenting!
free online games
on 24/10/09
Jim is a skilled facilitator and will do an awesome job of leading this panel. He will be balanced and objecitve and fair and funny.
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