It seems like every site on the Web is trying to build a community, but most end up building ghost towns instead. Executives from sites with some of the Web’s most engaged users will lay out proven techniques to build and sustain a thriving business through community on the Web.
Questions Answered:
What is a community?
Why would one start a business through community?
What are the concrete steps to take in building a thriving community?
What are the tools that can help users feel invested in community?
How does one leverage resources within a community?
What are the common mistakes in starting a business?
What is the difference between starting a business with and without community?
Is one approach more successful than the other?
What has been your biggest learning lesson in developing a business?
What are your recommendations to timers starting a business?
Level:
Beginner
Category:
Advertising, Community / Online Community, Content, New Technology / Next Generation