This session will look at the how newspaper, magazine and book publishers are attempting to ride the wave of new e-reading devices (and mobile) as well as how authors and book distributors fit into this new supply chain. An understanding of the value chain will be examined with a number of examples of successes stories from publishers who have become early adopters.
Questions Answered:
Are consumers ready for e-books?
Is there a need for a dedicated device or are e-books viable across a series of devices?
Who are the leaders in content distirbution for publishers?
Where are the investment opportunities in the e-reading space?
What is the future for e-books in higher education?
Will e-reading save newspapers?
What are the business models for the e-reading industry?
Who are the key players in digital wareshousing and application design for e-reading experiences?
How will social media intersect with e-reading?
Will e-reading democratize the publishing industry?
Level:
Intermediate
Category:
Business / Entrepreneurial / Monetization, Content, Content Management, Green / Environmental, Journalism 2.0