SXSW 2012 - Remix Goes Mainstream: Making Mashups Pay

Remix Goes Mainstream: Making Mashups Pay
Event	Film 2010
Format	Panel
Organizer	Patricia Aufderheide – Center for Social Media
Description	Remix, mashup, compilation, clip job, footage art: it's what doc filmmakers and online video artists do—from 102 Minutes that Changed America to Moral Kombat to Los Angeles Plays Itself to Buffy v. Edward. But how do they make money, get distribution and stay legal? Learn here!
Questions Answered	What is a remix/mashup? What is a clip job/archival compilation? If I want to make a compilation film/video, when and what do I have to license? Is it hard to market a film with lots of unlicensed footage? How are people distributing work composed largely of other people's work? How do I handle a DMCA takedown of my remix/compilation? Can I break encryption to get at archival/remix material? What are the major disrtribution problems people face when using lots of unlicensed footage? Will insurers accept fair use claims for unlicensed footage? Is it expensive? What can remixers and archival filmmakers learn from each other?
Level	Beginner
Category	Copyright, Documentary, Licensing / Fair Use, New Technology / Next Generation, Online Video

Remix Goes Mainstream: Making Mashups Pay