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Title:

Giving it All Away: Building Brands by Freeing Content

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Level:
Intermediate
Type:
Panel
Category:
Philosophical, Content
Presenter:
Tim Shey , Next New Networks
Description:
In the YouTube age, when copyright enforcement is a billion dollar question, some upstart companies are building valuable media brands by setting their content free -- and getting in front of more people than they ever could on their own by letting audiences and partners have it their way.
Do it today!
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