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Title:

A Different Documentary: Online Storytelling & Social Change

Your vote:
Yes No
Organizer:
Boyd Neil, Hill & Knowlton Canada
Description:
Activists, enthusiasts & evangelists seek new ways to raise awareness, affect social change & fundraise. A documentary can effectively transport your story online to achieve these aims. Any organization can learn how serializing content, engaging an audience in the filmmaking process and involving supporters in the project itself is transformative.
Questions
Answered:
  1. What makes documentary the best medium to tell your story online?
  2. How have you integrated the film(s) into your other online properties?
  3. How did you raise awareness of the project before it began?
  4. How did you sustain momentum among your online community members throughout the filmmaking process?
  5. What was the most difficult aspect of editing the piece to suit your main objectives?
  6. Did the piece result in mainstream media attention? (If it was intended to live outside the online space)
  7. How has it impacted the lives of its creators, subjects & viewers?
  8. How did you finance the project & do you see it as a good investment?
  9. How much of your time did you invest in the project compared to volunteer/donor time?
  10. How do you measure the success of your project?
Level:
Intermediate
Category:
Community / Online Community, Non-Profits, Online Video, Social Issues, Social Networking
Type:
Panel
Event:
Interactive 2010
Meghan Warby
on 17/8/09
What a fantastic combination of film and interactive subjects. Can't wait to see how Rob Dyer's Skate4Cancer is using documentaries to raise awareness & funds, as well as hear from ARC's Susanna Kislenko on her many corporate social responsibility projects in the growing online film space. Hopefully both Film & Interactive attendees vote to support this amazing application :)
Peter Imbres
on 18/8/09
Perfect panel idea for SXSW since it combines a few of the different reasons many people attend. I like the focus on storytelling as opposed to the standard video + Web2.0 angle we've all heard beat to death. Thumbs up!
Amanda Brewer
on 25/8/09
I would never have thought to look at this topic from this angle but this has got my attention! A must-see from what I can tell.
Ruth Clark
on 25/8/09
Storytelling - a powerful device for connecting two realities and to generate action for change.
Kadi Kaljuste
on 25/8/09
Interesting. And smart.
Do it today!
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