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Why Self-Promotion Will Save the World

Event Interactive 2010
Format Solo
Organizer Peter Shankman – Help A Reporter Out (HARO)
Description Self-Promoters are single-handedly saving the world. Without even trying, they're becoming the "go-to" people when someone has a question. Twitter, Facebook, and whatever comes next is, for the first time, allowing the world to contact anyone, for anything, at any time. When other people know to go to you, and you give them the answer they need, you become beloved - And then self-promotion turns into other people WANTING to promote you. The cycle starts again.
Questions
Answered
  1. What is GOOD self-promotion, and when did it become not "icky?"
  2. Why, when done right, is Self-Promotion no longer considered a bad thing?
  3. Self-Promotion can be described as helping others. What are the top-five ways?
  4. What's BAD self-promotion?
  5. Five exampes of people who use self-promotion to their advantage?
  6. How does Self-Promotion help your brand?
  7. How does Self-Promotion help your company's brand?
  8. How has Self-Promotion "blown companies up" in a good way?
  9. What are the top five steps to start self-promoting?
  10. How will you know when you're doing self-promotion right?
Level Intermediate
Category Advertising, Branding / Marketing / Publicity, Business / Entrepreneurial / Monetization, Social Networking
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