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The Mystique of Design Synthesis: Research To Insights
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- Organizer:
- Description:
- This talk will introduce methods of Interaction Design Synthesis as ways of translating research into meaningful insights – the insights that drive product innovation. Attendees will learn about how to manage the complexity of gathered data, and will learn how to elicit hidden meaning in gathered data.
- Questions
Answered: -
- What is Design Synthesis?
- Why is Design Synthesis important?
- What are methods of Design Synthesis?
- How can these methods be applied in the context of a creative design consultancy or a corporation?
- Why do these methods work?
- What are the pragmatic steps necessary to apply these methods?
- How have these methods been used, in practice, at frog design?
- What are the challenges with bringing these methods to actual project work?
- What have the reactions been to the use of these methods on project work?
- How can this work be extended by other designers?
- Level:
- Advanced
- Category:
- Design Thinking, Information Architecture, Interface Design, User Experience
- Type:
- Panel
- Event:
- Interactive 2010
Developed for SXSW by Lindsey Simon