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Title:

Moms Who Tech

Your vote:
Yes No
Organizer:
Beth Blecherman, Techmamas
Description:
Women spent $90 billion on gadgets and influenced 61% of all consumer electronics purchases in 2007 (Laptop Magazine, August 2008). Moms are power users of technology and social networking, coding their own websites, texting their babysitters, installing wireless routers, blogging and using Facebook. This panel discussion examines the gadgets and social media moms use to manage their careers,families and friendships.
Questions
Answered:
  1. Why have moms embraced social technologies?
  2. Why are so many moms blogging?
  3. What are examples of moms bringing their business online with eCommerce websites?
  4. How are moms using online social networking for their careers?
  5. How are moms using online social networking for communication between family and friends?
  6. What technology are moms using to help manage their families? Their careers?
  7. What technology are moms using for their own recreation (are their mom gamers)?
  8. Moms are the decision makers of the household, what factors influence their buying decisions?
  9. What are the top technology picks for busy moms?
  10. What are the family internet safety and privacy issues?
Level:
Intermediate
Category:
Advertising / Marketing
Type:
Panel
Event:
SXSW Interactive 2009
on 15/8/08
Other speakers on the panel are: Charlene Li (CharleneLi.com),
Miriam Kamin (MiriamKamin.com) and Sarah Granger (Sairy.com)

And more to come...
Beth Blecherman
on 15/8/08
Get Jenny the Bloggess to come too.
JENNIFER HUGHES
on 15/8/08
Great idea!
on 16/8/08
Fantastic idea, Beth!!!!
I would absolutely be interested in this panel! What a fabulous idea!!!
on 18/8/08
Hi Beth---love this idea and I think it's an idea that needs to get additional light shined on it. Thanks for bringing it up because-----not all moms are alike.
on 18/8/08
Ooh, you're gonna give up all the mommy secrets in one spot?
on 18/8/08
I think Guy is implying that I need tech help. And sadly, he's right. I'd totally come to this.
on 18/8/08
I would go to this. I wish there were more tech-savvy moms in my area.
on 19/8/08
Great idea! Technology now has melded with momminess...and it's a good thing. Show us the way, Beth et al...
on 19/8/08
yay!!! I would come to this.
on 19/8/08
I'll come - even if you're not serving cocktails.
on 19/8/08
Great idea Beth - maybe someone will make a gadget that is cute, yet can survive my massive mommy purse!
on 20/8/08
I am SO THERE!
on 27/8/08
This will be a great panel!
on 27/8/08
Great idea, my question, does it make it easier or harder on us that we are so connected?
on 27/8/08
It is such a different world today - women who tech are everywhere now.
on 29/8/08
Great idea Beth. Wouldn't miss it!
Tiffany Curci
on 3/10/08
As a Mom that buys gadget multiples (because our seem to get broken) and uses social networking for much of what I can't get in person due to time constraints of general life - would love to see this panel. And Charlene Li adds a lot of allure to this too. Hope it gets selected.
on 4/5/09
Very interesting discussion, thank you
on 7/8/09
it fantastical!
on 12/10/09
When a woman becomes a mother, it is some time not working and is at home with the child. She has more time for visiting the online forums, create their blogs, etc. Also, women have the opportunity to explore the market, trends of consumer demand.
on 23/10/09
I would absolutely be interested in this panel! What a fabulous idea!!!
on 30/10/09
Great idea! Technology now has melded with momminess...and it's a good thing. Show us the way, Beth et al...
on 13/11/09
I'd be super into learning from Kris. Dig it!
Developed for SXSW by Lindsey Simon