Bring popcorn and rotten tomatoes! Braving hate-mail after naming last year's "winners," the Suxorz '09 panel returns to dissect the ten worst social media and web 2.0 ad campaigns of the year. Together, we'll shame the marketers who abuse people-powered media. To pre-game, join the Facebook group http://bit.ly/suxorz09.
Questions Answered:
What is social media?
What is social media advertising?
What were the ten worst social media ad campaigns of '09?
Versus last year, what are new trends in bad social media ad campaigns?
What is the Cluetrain Manifesto?
Was the Cluetrain Manifesto's claim that smart crowds would be dumb companies wrong?
Do we need a "Social Media" advertising code of conduct or will the market self-police?
What was the worst Social Media campaign of the last year?
Why?
Are there any good, honest social media marketing campaigns?
Panelists:
Henry Copeland, moderator (Blogads.com), Zadi Diaz (Smashface), Jeff Jarvis (buzzmachine.com), Mike Monello (Campfire), Sara K Smith (Wonkette)