Turn on ye ole Javascript to add ratings in this low-budg app.

Link to this page
← All panel ideas
Title:

Personal Branding for Profit

Your vote:
Yes No
Organizer:
Ed Schipul, Schipul - The Web Marketing Company
Description:
It makes cents (and sense). Promoting your employees' personal brands can go a long way in growing your company and leaving a mark in the Community. Our panelists will walk through ways they utilize their personal blogs, events and passions to promote their organizations and drum up real business.
Questions
Answered:
  1. Are employee personal brands a threat to my business?
  2. What is a personal brand?
  3. Why the heck would my company promote what I do outside of work?
  4. What are ways a company can do real promotion of a personal brand?
  5. How do you deal with difficult personal branding topics and challenges – are policies and strict review the answer?
  6. What are some examples of a personal brand actually working to increase sales and profitability?
  7. Recruiting – how do personal brands help my company get good people on board?
  8. How does a business prevent getting burned by a personal brand?
  9. What is the future of personal branding?
  10. 5 ways to pick out the personal branding rock stars you’ve already got.
Level:
Intermediate
Category:
Business / Entrepreneurial
Type:
Panel
Event:
SXSW Interactive 2009
Gwen Bell
on 9/8/08
Wee wooo! I'd love to attend this 'un. 5 Stars + an excited attendee-to-be!!
Erin Blatzer
on 19/8/08
I'm so glad you're doing a session on this! I've seen this on you Web site and think it's an amazing idea. Excited to hear more!
Dan Keeney
on 20/8/08
I love the concept of personal brands and look forward to learning more about how a normal company can do it.
Jason McElweenie
on 25/8/08
This guy knows what he is talking about. As an employee of Schipul I am encouraged to push my personal brand on a daily basis
Tiffany McElweenie
on 25/8/08
This is important for the companies of all sizes! Multi-thousand down to the mom and pop, anyone who works for a living should be attending this panel.
oran parker
on 27/8/08
This is something that I've been thinking about quite a bit. I think that personal branding is all ready benefiting us small ways. This is a great topic.
Bonnie Cain
on 28/8/08
I've heard Ed mention this in other presentations. I'd love to hear the details!
Arthur Brown
on 29/8/08
Should be an interesting panel, what with the SEO Rapper being practically everywhere right now.
happy katie
on 30/8/08
It's so interesting to see how companies grow and succeed through the strength of their people. Personal branding can profit everybody by showing human and interactive faces to customers and growing happy, engaged employees to keep their businesses successful.
Nashville Limo
on 13/3/09

I'm selling private labeled personal lubricants. My wholeseller customer asks for a price. I don't know the manufacturer price of other famous personal lubricants like ID , KY , Wet.. but only their retail prices (www.cheaplubes.com is the cheapest retail ). Is there any thumb rule to guess their sales price to wholeseller. I don't want to give equal or higher price than those famous brands neither want to halt my profit by giving a very low profit margin price. Some claims retail price * 0.4 = manufacturer's sales price (FOB). Do you think that pricing would be feasable for sexshop products since their profit margin can be very different than most common products.
Burce Pitt
on 28/3/09
I am doing personal business to sell shoes and socks at door to door...but now i want to sell it through web site...which is great and easy way to sell all over the world...

Nike Air Force One
on 7/4/09
Great information
Nike Air Force 1
on 30/4/09
Great information
Link to this page
← All panel ideas
Developed for SXSW by Lindsey Simon