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Surviving Scandal: How to Manage Negative Attention in the Internet Age
- Your vote:
- Yes No
- Organizer:
- Description:
- With the advent of all-on, all the time Internet attention, there's a very high likelihood of someone in your company doing something to attract negative attention to your organization. This panel will help you rise above your mistakes and take advantage of the spotlight cast upon your presence. The moderator is a former gossip columnist who knows exactly what to do, and not do, to gain attention. Members of the panel include former Reality Show TV stars who have seen their share of attention for their actions.
- Questions
Answered: -
- Everyone has seen you at your worst: How do you rise above it?
- What are rumormongers looking for when they're in the midst of reporting?
- How do you distract people from your mistake and help them focus on your success?
- What mistakes are you apt to make and how do you avoid them?
- What kind of people are likely to slip and make public mistakes?
- How do you craft a persona which incorporates, yet accepts your prior actions?
- What are the tricks to turn a seemingly ill-advised public action into a situation that reflects well upon you and your company?
- What are the steps to take to turn public attention into adoration?
- How do you deal with people who will not let go of your former actions/identity?
- How do you stand tall when public opinion is against you?
- Level:
- Intermediate
- Category:
- Human / Social Issues
- Type:
- Panel
- Event:
- SXSW Interactive 2009
Developed for SXSW by Lindsey Simon